Justin Bieber & Druski
SOULFUL is a comedic interlude that serves a specific narrative purpose on Justin Bieber's project, SWAG I. It features internet personality and comedian Druski, who is famous for his skits mocking record label culture and studio sessions. In this track, Druski plays the role of the "hype man" or honest friend giving feedback on the music they are listening to in the studio.
The core humor of the skit lies in Druski telling Bieber, "You kinda sound black on this motherfucker." This is a colloquial way of validating Bieber's heavy R&B and Soul influences. Throughout his career, Bieber has transitioned from teen pop to a more mature, soulful sound, and Druski's commentary acknowledges this successful transition.
The skit breaks the fourth wall, giving listeners a "fly on the wall" perspective of the recording process. The final line, "Damn, you sure you don't want no Black & Mild," cements Druski's comedic persona and adds a relaxed, brotherly vibe to the album's flow.
SOULFUL is a standout skit from Justin Bieber's project SWAG I, featuring a collaboration with comedian Druski. Unlike a standard musical track, this interlude focuses on dialogue and atmosphere. It highlights the camaraderie between the artist and the comedian, with Druski offering praise for the "soul" and authenticity of the album's production. Writers credited on the track include Justin Bieber, Daniel Chetrit, and Sir Dylan, indicating a collaborative effort to curate the specific vibe of the project.